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Sales & Marketing

We Love To Give – Here's Why Marketers Bank On It

With Valentine’s Day coming, marketers will look to channel your generosity their way >

Forget Followers – Be A Leader When It Comes To Your Online Reputation

Alberta Venture speaks with Dan Bergeron of the Calgary marketing agency Everbrave to addresses the myths and misconceptions around web-based branding >

Some of your customers hate you – deal with it

Canadian companies have been focused on ­creating satisfied customers. Much less ­attention has been paid to the unhappy ones >

Getting the Brand Back Together

Calgary-based Landscape Irrigation Solutions wants a brand that will leave an impression. But will expert advice push it too far out of its comfort zone? >

CONTEST: What Do You Want For Christmas?

Enter to win an exclusive prize pack of Alberta-made products! >

Sage of the Heartland: Strathcona County’s Gerry Gabinet

Alberta’s Economic Developer of the Year has learned what makes the world go ‘round and wants to tell everyone his secrets >

Web Extra: Matt Cornall is a Red Deer Rebel

From the European Union to Red Deer, Matt Cornall says his job is to bring people together >

The Eye of the Storm: An Interview with Mary Moran

The new head of Calgary Economic Development looks to her city’s future >

Alberta’s Great Communities for Business

Great communities are the result of concerted efforts by citizens, businesses and government to create a fair, attractive, efficient place to run a private-sector enterprise. Does it all fall apart in a downturn? >

Great Communities for Business: Leduc

Leduc holds onto its title of a world-­class hub for economic growth >