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Apple chases Samsung in smartphone arms race

Rumours are already swirling about the next round of iPhones

Jim Kerr is Venture Publishing's Associate Director of Digital Initiatives. Get in touch with him at

Nov 20, 2013

by Jim Kerr

If it’s true that imitation is the sincerest form of flattery, Samsung must be blushing right about now.

The South Korean tech giant has been at odds with Apple for years and recent reports suggest it may soon get a taste of its own medicine.

The two companies are currently duking it out in court over how much Samsung owes the California-based Apple for copying “vital features” of the iPhone and iPad, but it’s starting to sound like the next iPhone may look a bit familiar to Galaxy users.

Citing an anonymous source, Bloomberg reports the next generation of iPhone will come with curved glass and bigger screens that may feature “pressure-sensitive technology.” It’s rumoured that Apple will offer 4.7 and 5.5 inch screens, their largest ones yet, to rival the Galaxy Note 3 and its 5.7 inch screen.

Samsung’s Galaxy Round became the first “curved smartphone” back in October, but Apple and others have also been working on implementing that technology for some time now as well. The pressure-sensitive technology is still in development and may not be ready for the next release though, which is expected in the third quarter of 2014.

So, if you’re keeping score: Samsung is in trouble for copying Apple, Apple appears to be planning to (sort of) copy Samsung, all of the other smartphone makers are copying both companies to varying degrees and the trend of smartphones looking like tablets and tablets being scaled down to look like smartphones is alive and healthy.

What do you think: What aspect of the current smartphone design should be improved on next?

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